Project: Pagliacci Music Trivia
Company: Foodcaching
The game was developed in collaboration with client ownership and marketing team to be a multi-channel promotion. Pagliacci was intrigued with the ‘game mechanics’ available in the Foodcaching App that led to creating the first custom game in the Foodcaching Mobile Marketing platform. The ‘Game’ was promoted on Pagliacci’s website, through customer emailings, at each shop with window posters, and with a flyer inserted in each deliver box.
Here’s now the Game worked.
Get ready. Game starts August 4th 2011! The top Foodcacher with the highest Food Cash score in the Foodcaching mobile app leaderboard by September 4th 2011 will WIN 2 FREE TICKETS for the SEATTLE SOUNDERS September 10th match against Real Salt Lake!
It is a lot of fun and winning is easy; just enjoy great food at any of the 5 Pagliacci participating locations and share the fun with your friends! Ready, Set, Go! Follow the easy steps:
1. Go to Settings and tap on Preferences/Deals. Make Pagliacci Music Trivia your choice!
2. Tap Home, Tap Go Foodcaching
3. Find Pagliacci locations in Map view or List view: every day a new trivia question will appear.
4. Choose your location and tap Get this Deal. Follow the map to find the pizzeria.
5. Order your food and before you pay tell the cashier that you’re a Foodcacher and answer the DAILY MUSIC TRIVIA.
6. Tap Redeem. The waiter will enter a PIN number or scan the Foodcaching QR code with your phone. Use the Foodcaching app.
You get the daily prize and earn Food Cash points for a chance to win
two tickets to go and watch the Seattle Sounders!
MORE PRIZES*
• A FREE fountain-soda with your purchase for correctly answering the daily trivia question.
• Answer 5 trivia questions correctly and get a FREE Small Pagliaccio Salad. You will receive the coupon via email. Simply print and bring it to a participating Pagliacci location to get your prize.
• Answer 10 trivia questions correctly to get a FREE 9” pizza of your choice.You will receive the coupon via email. Just print and bring it to a participating Pagliacci location to get your prize.
• Highest Foodcacher score at the end of the contest 9-4-2011 WINS 2 FREE TICKETS for the SEATTLE SOUNDERS match on September 10th! Monitor the leaderboard on your phone, outpace your friends! Winner will receive confirmation via email.
* No cash value/cash back. Dine-in only (not valid for delivery). Limit one per person per visit per day.
HOW TO WIN!
You earn points to win by correctly answering the Pagliacci Music Trivia question at any of the participating Pagliacci locations. Remember that you get points also by using app features such as:
• Posting the Pagliacci Music Trivia in Facebook,
• Tweeting the Pagliacci Music Trivia and,
• Inviting your friends to share the deals and answer the Trivia at Pagliacci.
Just select the daily Pagliacci Music Trivia in your Foodcaching app, and then tap Get This Deal then Invite Friends and you will see all the options to share the fun of the game that give you an opportunity to amass Food Cash points!
It’s that simple! Tell your friends to download the mobile app at www.foodcaching.com, share the fun of the Pagliacci Music Trivia and multiply your chances to WIN 2 FREE TICKETS for the SEATTLE SOUNDERS September 10th match against Real Salt Lake!